Snowboarding has only been scored by Olympic judges since 1998 and unlike other competitions, such as figure skating or freestyle skiing, in this sport, performers don’t announce their routines to the judges in advance. With a sport that thrives on innovative moves, this makes it hard to score, as judges must often weigh in on tricks they have never seen before, often in a manner of seconds, which can really limit their appreciation of the difficulty of the maneuver.
In his insightful post from Endless Innovation, Dominic Basulto explains how snowboarders like Shaun White now offer previews of some of their tricks at the expense of the “wow” factor, and suggests that workplace innovators may want to use this same principle in order to be fully understood by their superiors.











